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Google ‘Considers’ Adding a Paywall to its AI Software

A decision will be made to help support a “revamping of the business.”

It has been reported that the company potentially could charge “for premium content generated by artificial intelligence (AI).”

Will the decision go ahead?

If this decision gets the green light, it would be the first time Google has charged for one of its services.

The information for this story was sourced using the BBC. You can read the full story here

According to the Financial Times (FT), Google is “looking at whether to add certain AI-powered search features to its premium subscription services which already offer access to its new AI assistant called Gemini, Google’s version of the viral chatbot, ChatGPT.”

Google has faced previous challenges in its pursuit of AI.

FT continues: “Google’s traditional search engine would remain free of charge but would continue to appear with ads alongside searched-for content, which subscribers would also see.”

What has been Google’s response?

Google responded to the BBC’s inquiries on its potential use of a paywall.

A spokesperson for Google said: “It was not working on or considering an ad-free search experience.

“As we’ve done many times before, we’ll continue to build new premium capabilities and services to enhance our subscription offerings across Google. We don’t have anything to announce right now.”

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